The price is outrageous and it was designed in the Netherlands which is not exactly know for its hills. More of a gadget and novelty than anything else. I could see it being popular as a beach rental only.
Ahhh an electric kick-bike. Those are not uncommon as acoustic versions. The Amish actually manufacture those here. I actually have one saved on my Amazon wish list to use as a scooter in lieu of a golf cart. I would have to make it motorized naturally